Public Relations Associate Job at The Key PR, San Francisco, CA

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  • The Key PR
  • San Francisco, CA

Job Description

The right candidate has 3-5- years of PR agency experience. This is a full-time hybrid role in our San Francisco office.

Looking to tell a new story? For yourself, the impact of VC and tech, and for a fun mix of B2B or B2C clients. Do you seek more mentorship and learning opportunities, and are you ready to report directly to a founder, with smart, supportive teammates at your back?

The Key is a strategic public relations agency - and our mission is to write a new story. We believe in high-impact, low-bullshit communications, to help redefine how people are seen and ideas are understood.

We are expanding our team of intellectually curious folks who are intrigued by the promise and potential pitfalls of AI, interested in how this whole Valley ecosystem works, and want to have a hand in companies’ 0-1 chapter, while also working with brands your family and friends might know. This is a rare opportunity to help create a culture of excellence, and we’re excited to learn who you are and what you’ve been up to.

You should love words and their power; consume media and think about how the landscape is evolving; work independently and also thrive in a collaborative environment.

What we're looking for in a candidate:

  • Media-obsessed (established and emerging, earned and other)
  • Creative and strategic thinker
  • Experience managing projects - and hunger to do more!
  • Excellent written and verbal communication skills, with a knack for creative writing and storytelling
  • Ability to work effectively in a fast-paced team environment while maintaining a positive attitude, sense of humor, and desire to learn
  • Familiarity and fascination with tech tools a bonus

One of our Key Agreements is to “Go Beyond”- and we are in the throes of exciting times and seeking someone who wants a hand in shaping them. Our comprehensive benefits program can be found here (

What you’ll do:

You will work directly with our founders, with clients (often founders themselves!), reporters, and influencers, as a core part of our team.

You’ll collaborate with Principals to create smart, effective communications strategies and establish the programs that ensure these campaigns come to fruition. You will bring excellent writing skills (maybe adoration for alliteration or a punny pen), creativity, persistence, and multitasking zen to this role, and help generate results that map to our clients’ business goals.

As integrated partners, we often have the opportunity to work with clients to create branding, digital, social media, and marketing strategies too.

What you'll work on:

Our clients represent the most exciting technologies and products coming out of Silicon Valley at the moment - we work with brands in AI/machine learning, B2B, consumer lifestyle, personal finance, retail, and more. We are seeking account runners with strong media chops, excited to take on the following:

Client Service

  • Provide exceptional client and project management, from kickoff through wins
  • Lead client meetings, oversee plan development, and the excellent execution of the team’s day-to-day client work, and overall task management
  • Manage through periods of change or challenge

Media Relations

  • Identify, pitch, and work with media - across channels, in new and established outlets, with a respect for the craft (theirs and ours)
  • Write concisely for a variety of audiences, with a compelling voice, often on a quick turn: press releases, media lists, briefing books, backgrounders, speaking & awards submissions and lists, abstracts, Q&As, contributed content, and other written material.
  • Nerd out on research (with and without AI tools) and how to synthesize what you find, or the data available, into engaging stories
  • Demonstrate strong research skills across projects and creative brainstorms for clients and agency new business
  • Leverage data to tell stories: review and analyze client data to find interesting media nuggets

We believe great communication is born from diverse experience, background and approach, and we strive to create an environment where we can all thrive together. The Key is an anti-racist business, strongly committed to diversity, equity, inclusion, and belonging. The Key is an equal-opportunity employer.

Job Tags

Full time,

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